Golf enthusiasts seeking quality equipment without the premium price tag have increasingly turned to RAM golf clubs as a viable alternative to major brand offerings. This Chicago-born company has transformed from a tour-level manufacturer into a direct-to-consumer brand that prioritizes affordability without sacrificing performance. Understanding what RAM golf clubs offer can help players make informed decisions about their equipment investments.

“RAM has survived its first 50 years by making high-quality products that make the game easier and more enjoyable.”

– Jerry Fortis, Former Senior Vice President of Marketing at RAM Golf

Key Takeaways

• RAM golf clubs provide exceptional value, with complete iron sets starting around $400 compared to $1,000+ from major brands
• The brand has a rich history dating back to 1947 and was once used by tour legends including Tom Watson
• Modern RAM offerings focus on game improvement and beginner-friendly designs with maximum forgiveness
• Direct-to-consumer sales model eliminates retail markups, making premium features accessible at budget prices
• Available product lines include complete sets, individual irons, drivers, putters, and junior equipment
• Technology includes hollow-body constructions, perimeter weighting, and strategic center of gravity positioning

Recommended RAM Golf Products

Ram Golf EZ3 Mens Golf Clubs Set

The RAM golf clubs EZ3 Men’s Golf Clubs Set stands out as one of the best-value complete sets for golfers who are serious about learning and improving the game. Built with forgiveness in mind, the oversized 10.5° driver and fairway wood help generate distance even on off-center strikes, while the hybrid replaces difficult long irons for easier launch and control. The graphite shafts promote faster swing speeds, while steel-shafted irons offer stability and accuracy.

Ram Golf EZ3 Mens Right Hand Iron Set

The RAM golf clubs EZ3 Men’s Iron Set is an excellent option for golfers seeking a forgiving and affordable iron setup that covers essential distances. The cavity-back construction helps minimize the impact of mishits, allowing shots to fly straighter and more consistently. With steel shafts throughout the set, these irons offer dependable control and accuracy for approach shots and fairway play.

Ram Golf Accubar Mens Clubs 1 Inch Longer Iron Set

The RAM golf clubs Accubar Iron Set offers a smart blend of forgiveness and versatility, especially for taller golfers who struggle with standard-length clubs. The stainless steel cavity-back irons provide stable ball flight and consistent distance, while perimeter weighting helps reduce the impact of mishits. With stiff steel shafts in the irons, this set is best suited for players with moderate to fast swing speeds looking for dependable accuracy.

Ram Golf Laser Graphite Hybrid Irons Set

The RAM golf clubs Laser Hybrid Irons Set is designed for golfers who want the easiest possible transition from long irons to wedges. By using a hybrid-style head across every club, this set dramatically increases forgiveness, helping shots get airborne quickly while minimizing distance loss on mishits. This design is especially beneficial for beginners, seniors, and players with slower swing speeds who struggle with traditional iron contact.

The RAM Golf Heritage

The RAM Golf story began in Chicago during the post-World War II era when the Hansberger brothers established a club-making operation. Originally producing equipment for other manufacturers, the company evolved into an independent brand by 1967, adopting the RAM name for its brevity and bold visual impact on golf bags.

During the 1970s and 1980s, RAM achieved significant prominence in professional golf. Tom Watson carried RAM clubs during his prime years, along with other notable professionals including Ray Floyd, Gary Player, and Nick Price. This tour presence established RAM’s credibility as a manufacturer capable of producing equipment that met the exacting standards of elite competitors.

The brand underwent several ownership transitions, including acquisition by Colgate-Palmolive in 1974 before the Hansberger family repurchased it in 1980. Despite these changes, RAM maintained relationships with tour professionals and continued innovation in club design throughout the decade.

Modern RAM Golf Philosophy

Contemporary RAM golf clubs operate under a fundamentally different business model than their heritage suggests. Rather than competing directly with industry giants like Callaway, TaylorMade, and Ping for tour player endorsements and retail shelf space, RAM has repositioned itself as a direct-to-consumer brand focused on value-conscious golfers.

This strategic shift eliminates traditional retail markups and marketing expenses, allowing RAM to incorporate modern technologies and quality materials while maintaining significantly lower price points. The company now operates as a subsidiary of Tommy Armour Golf under the Dick’s Sporting Goods corporate umbrella, providing manufacturing scale and distribution networks while maintaining brand identity.

Technology and Design Features

Despite budget-friendly pricing, RAM golf clubs incorporate several performance-enhancing technologies commonly found in premium equipment.

Hollow Body Construction

Many RAM iron models utilize hollow head designs that position mass around the perimeter while creating a larger internal cavity. This construction method increases the moment of inertia (MOI), providing greater resistance to twisting on off-center strikes. The result is more consistent distance and direction control even when contact isn’t perfect.

Center of Gravity Optimization

Strategic weight distribution in RAM clubs positions the center of gravity low and back in the clubhead. This positioning assists with high launch angles and straight ball flight, characteristics particularly beneficial for players with slower swing speeds or inconsistent swing paths.

Perimeter Weighting

Cavity back irons and strategically placed weight screws concentrate mass at the toe and heel of clubheads. This perimeter weighting expands the effective hitting area, reducing the penalties associated with mishits and providing more forgiveness throughout the set.

Face Technology

Higher-end RAM models feature specially treated faces designed to increase ball speed. Heat treatment processes and multi-material constructions combine softer body materials with harder face inserts to optimize energy transfer at impact while maintaining acceptable feel characteristics.

Product Line Analysis

RAM offers distinct product categories tailored to different skill levels and budget considerations.

Complete Package Sets

Entry-level complete sets like the EZ3 and SDX series provide everything beginners need to start playing golf. These packages typically include 10-12 clubs, a stand bag, and headcovers at prices ranging from $200-400. The club selection emphasizes forgiveness over workability, with oversized drivers, confidence-inspiring hybrids, and cavity back irons.

Game Improvement Irons

The FX77 and FXT iron series target mid-to-high handicap players seeking performance upgrades. These sets provide ball speed and forgiveness in muscleback-shaped heads that maintain aesthetic appeal. Pricing typically ranges from $400-600 for seven-piece sets, offering substantial savings compared to major brand alternatives costing $1,000 or more.

Players Irons

For skilled golfers, RAM produces forged blade and muscle-back designs like the Axial Forged series. These clubs provide premium aesthetics and CNC milled detailing at prices around $400-450, representing remarkable value compared to traditional players irons that often exceed $1,500 per set. The trade-off involves reduced forgiveness suitable only for consistent ball strikers.

Specialty Clubs

Individual wedges, putters, and fairway woods allow players to customize their equipment without purchasing complete sets. RAM wedges feature milled faces for enhanced spin control, while putter designs range from traditional blade styles to modern high-MOI mallets.

Junior Equipment

RAM’s junior club lines accommodate young golfers from age three through their teenage years. Age-appropriate sizing, lightweight materials, and simplified club selections help juniors develop proper fundamentals without the frustration of using inappropriate equipment.

Performance Characteristics

Independent testing and professional reviews provide insight into how RAM clubs perform compared to premium alternatives.

Distance and Ball Speed

Modern RAM irons generate ball speeds approaching those of major brand competitors. The FX77 irons feature hot muscleback designs that deliver forged-like effects with fast ball speeds. Strong lofts throughout the set contribute to distance gains, though this approach requires adjustment for players transitioning from traditionally lofted clubs.

Forgiveness and Consistency

Forgiveness represents RAM’s primary performance advantage. High MOI construction and perimeter weighting maintain consistent distance and spin across the face, helping average players minimize the damage from inevitable mishits. This forgiveness particularly benefits golfers with swing speed below 90 mph who struggle to consistently find center contact.

Feel and Feedback

While not matching the buttery sensations of premium forged irons, RAM clubs provide acceptable feel for their price point. The irons feel solid and powerful off the face with reassuring feedback, though some players note they lack the ultra-soft impact sensations available in more expensive offerings.

Workability and Shot Shaping

RAM’s game improvement models prioritize straight flight over shot-shaping capability. The design characteristics that enhance forgiveness simultaneously reduce workability, making intentional draws and fades more challenging. Players requiring precise trajectory control may find RAM’s offerings limiting, though the brand’s forged players irons provide greater shot-shaping potential.

Value Proposition

The financial advantage of RAM golf clubs becomes apparent when comparing specifications and performance against major brand alternatives.

A complete RAM EZ3 set priced around $300 provides clubs comparable to entry-level packages from established brands costing $500-700. Similarly, the RAM FX77 iron set at approximately $400 competes performance-wise with game improvement irons from major manufacturers priced at $800-1,200.

This value extends beyond initial purchase prices. Because RAM clubs incorporate durable materials and solid construction, they maintain functionality through years of regular use. The budget-friendly pricing also reduces the psychological barrier to upgrading equipment, allowing players to replace outdated clubs more frequently as their games improve.

Ideal Customer Profile

RAM golf clubs best serve specific golfer demographics based on skill level, budget, and performance priorities.

Beginners and Returning Players

New golfers benefit tremendously from RAM’s complete package sets. The comprehensive club selection, forgiving designs, and minimal financial investment reduce barriers to entry while providing equipment capable of supporting skill development through several years of improvement.

High Handicap Golfers

Players with handicaps above 15 who struggle with consistency find RAM’s game improvement technologies particularly beneficial. Maximum forgiveness and distance-enhancing features help these golfers achieve better results without requiring swing changes or extensive practice time.

Budget-Conscious Players

Golfers who recognize equipment as important but refuse to allocate thousands of dollars to golf clubs appreciate RAM’s value equation. The brand allows these players to access modern club technologies and replace worn equipment without financial stress.

Junior Golfers

Parents outfitting young golfers appreciate RAM’s junior-specific sizing and affordable pricing, especially considering how quickly children outgrow equipment. The quality remains sufficient for skill development while the cost doesn’t create anxiety about inevitable upgrades.

Limitations and Considerations

Despite numerous advantages, RAM golf clubs involve certain compromises that potential buyers should understand.

Limited Customization Options

Unlike premium brands offering extensive shaft, grip, and specification choices, RAM provides limited customization. The cast stainless steel construction resists adjustment, with RAM recommending against bending beyond one degree of loft or lie angle modification. Players requiring precise fitting may find these limitations problematic.

Resale Value

RAM clubs depreciate quickly compared to major brand alternatives. The combination of lower initial pricing and less prestigious brand recognition means used RAM equipment commands minimal resale prices. This consideration matters less for golfers planning long-term use but affects those who frequently update equipment.

Tour Validation

Modern RAM clubs lack current tour player endorsements, removing the psychological assurance some golfers derive from knowing professionals use identical equipment. While this absence enables cost savings, it may discourage players who value tour validation.

Feel Characteristics

Premium materials and manufacturing processes in expensive clubs produce distinct feel characteristics that RAM’s budget-friendly construction cannot fully replicate. Skilled players accustomed to forged irons may notice differences in impact sensations and feedback quality.

Comparison with Competing Value Brands

RAM operates in an increasingly competitive value segment alongside brands like Wilson, Tour Edge, and Cobra’s budget lines.

Wilson Staff offers similar price points with comparable forgiveness characteristics, though some players prefer RAM’s clean aesthetics. Tour Edge provides innovative technologies at value pricing, occasionally offering superior performance in specific categories like hybrid design. Cobra’s budget offerings sometimes incorporate trickle-down technologies from premium lines, creating performance advantages in certain applications.

RAM distinguishes itself through consistent quality control, straightforward product lines without confusing model variations, and a business model that maintains low pricing across entire product ranges rather than just entry-level offerings.

Maintenance and Longevity

Proper care extends the functional life of RAM golf clubs, maximizing their already strong value proposition.

Regular cleaning prevents dirt buildup in grooves and maintains optimal spin characteristics. Storing clubs in climate-controlled environments protects grips and shafts from degradation. Periodic grip replacement, typically every 40-50 rounds, maintains consistent feel and prevents slippage during swings.

The stainless steel construction in most RAM irons resists corrosion better than some vintage club materials, supporting multi-year use without performance degradation. Graphite shafts in woods and complete sets maintain structural integrity through normal use, though excessive mis-hits or improper storage can cause damage requiring replacement.

The Direct-to-Consumer Advantage

RAM’s business model provides benefits beyond simple cost savings.

Without retail overhead, the company can invest more in manufacturing quality relative to price points. Direct relationships with customers enable better feedback loops for product development and quality control. Online purchasing convenience eliminates geographic limitations, ensuring availability regardless of local retail options.

The approach does eliminate in-person evaluation opportunities before purchase, requiring buyers to rely on specifications, reviews, and return policies rather than hands-on assessment. However, most online retailers offer generous return windows that mitigate this limitation.

Expert Perspectives

Professional club fitters and teaching professionals increasingly recognize RAM as legitimate equipment for appropriate player profiles.

The FX77 irons receive praise as being among the very best values in golf at $400 for a complete set, competing effectively with premium brands. Independent testing confirms that RAM’s performance claims generally align with actual results, particularly regarding forgiveness and distance characteristics.

Golf magazines and equipment review websites consistently rate RAM products favorably within their price categories, though reviews appropriately note the equipment serves specific player types rather than all skill levels.

Purchasing Recommendations

When considering RAM golf clubs, potential buyers should evaluate several factors to ensure appropriate selection.

Skill level assessment determines which product line best matches current abilities and improvement trajectory. Beginners should prioritize complete sets for comprehensive coverage, while more experienced players might selectively upgrade individual club categories. Budget constraints influence whether complete packages or gradual component purchases make more financial sense.

Physical specifications including height, arm length, and swing speed affect optimal club lengths and flex selections. While RAM offers standard specifications suitable for average-sized players, those at extremes of the size spectrum may require custom fitting that RAM’s limited options cannot fully accommodate.

Conclusion

RAM golf clubs represent a compelling option for golfers who prioritize performance value over brand prestige. The company’s evolution from tour-level manufacturer to direct-to-consumer value brand has created a unique market position offering modern technologies and quality construction at prices significantly below major brand alternatives.

Beginners, high handicappers, budget-conscious players, and junior golfers find particular benefit from RAM’s combination of forgiveness, affordability, and comprehensive product lines. While skilled players and those requiring extensive customization may find limitations, the vast majority of recreational golfers can achieve their on-course goals with RAM equipment while maintaining healthy bank account balances.

The brand’s heritage and continued commitment to helping golfers enjoy the game without financial stress ensure RAM remains relevant in an industry increasingly dominated by expensive premium offerings. For players willing to sacrifice brand cachet in exchange for practical performance and affordability, RAM golf clubs deliver exceptional value that enhances the golfing experience.

Frequently Asked Questions

Are RAM golf clubs suitable for low handicap players?

RAM offers products across multiple performance categories, including the Axial Forged blade irons designed specifically for skilled players. However, most RAM offerings target mid-to-high handicappers seeking maximum forgiveness. Low handicap players requiring precise shot shaping and workability may find RAM’s game improvement models limiting, though the forged players irons provide adequate performance for single-digit handicappers prioritizing value over premium brand features.

How do RAM golf clubs compare to used major brand clubs at similar prices?

This comparison involves trade-offs between newer technology and established brand prestige. RAM clubs offer current design features, unused condition, and manufacturer warranties at budget prices. Used premium clubs provide brand recognition and potentially superior feel characteristics but involve unknown usage history, wear patterns, and outdated technologies. Players who value modern performance and peace of mind regarding condition generally prefer new RAM equipment, while those seeking premium brand experiences accept the compromises of used club purchases.

Can RAM golf clubs be custom fitted or adjusted?

RAM clubs have limited customization capabilities compared to premium alternatives. The cast construction in most models resists significant loft or lie angle adjustments beyond one degree without risking structural damage. Standard length, grip, and shaft options address typical player specifications, but those requiring precise fitting may find RAM’s offerings insufficient. Players at extreme ends of size ranges or those with unusual swing characteristics should carefully evaluate whether standard specifications meet their needs before purchasing.

What warranty and customer support does RAM provide?

RAM golf clubs typically include 12-month manufacturer warranties covering defects in materials and workmanship. The warranty does not cover normal wear, damage from misuse, or modifications performed outside authorized facilities. Customer support operates through RAM’s website and phone channels, with response times varying based on inquiry volume. As a direct-to-consumer brand, RAM handles warranty claims and customer service internally rather than through retail intermediaries, potentially streamlining resolution processes.

How long should RAM golf clubs last before requiring replacement?

With proper maintenance, RAM golf clubs provide functional performance for 5-10 years of regular recreational use. The stainless steel constructions resist corrosion and maintain structural integrity through hundreds of rounds. Performance degradation typically results from groove wear in irons, shaft fatigue in woods, or grip deterioration rather than clubhead failure. Players who practice frequently or play multiple rounds weekly may experience shorter functional lifespans, while occasional golfers can extend club life beyond a decade. Technology advancements and swing changes often motivate replacement before physical deterioration necessitates it.